刘雯火速撤代言,Coach说话了

Coach因为这件T-shirt,引来中国网友抵制。(拍摄自网路)

〔记者林欣若/现场报道〕美国精品品牌Coach去年推出一款T-shirt,上头将香港和台湾视为国家,如今被中国网友搜出抵制,逼得Coach新任代言人刘雯发表声明,终止与Coach的合作关係,而Coach稍早也在官方今日报道发表声明,表示「尊重中国主权与领土完整」。

Coach声明中表示,去年五月发现这件T-shirt引发争议后,便全面下架,必致力避免类似纷争发生,强调Coach在中国经营长久,非常重视中国市场。虽然Coach立刻发出这份讨好中国市场的声明,不过底下网友留言并不买帐,有人觉得道歉不够诚意、dafa888.com有人批Coach只想赚人民币,品牌在政治议题下,变得里外不是人。

刘雯发表声明,与Coach终止合作关係。(拍摄自网路)

Coach在今日报道发表的完整声明如下:

Coach respects and supports China’s sovereignty and territorial integrity.

In May 2018, we found a serious inaccuracy in the design of a few T-shirts. We immediately pulled those products from all channels globally. We also reviewed our entire assortment to ensure compliance, and have strengthened our internal product development process to avoid the occurrence of a similar issue in the future. We are fully aware of the severity of this error and deeply regret it.

We have also taken immediate action to review and correct relevant website content.

Coach is dedicated to long-term development in China, and we respect the feelings of the Chinese people. We will continue to strive to provide exceptional products and service to Chinese customers.

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